Every week your little one writes to you and everyone who loves them: how big they are, what they're learning in there and a brand new portrait. Grandparents reply. Baby writes back.
A sweet four-minute form written in your baby's voice: due date, grown-ups, who else loves them, where everyone lives and how baby should look.
On every weekly birthday each person gets their own letter, written just for them, with a new portrait of baby floating along.
Gigi and the cousins hit reply. Baby answers them by name the next week and saves every word.
Same baby, same week, written differently for each person. Their words, their nicknames, where they live and how old they are all shape the letter.
A new animated portrait every week, floating and growing right along with the real thing. Choose a style, then the skin, hair and eyes that feel like your family.
Lifelike, straight from the womb
Big cheeks, movie magic
Like a storybook page
Squishy and handmade
Soft, stitched, huggable
Blooming ink, dreamy and rare
Pick Custom and tell us the look: a nursery theme, a favorite art style, a little astronaut. We design a one-of-a-kind portrait set just for your baby. +$40
Every style comes in every skin tone and hair color. Hair stays a soft little fuzz, just like the real thing, and around week 28 the portraits open their eyes too.
"Howdy" for Gigi in Texas, "wicked" for Grandpa in Boston and an "ope" or two for the cousins in Minnesota.
Built around your due date, easy to change whenever your doctor or midwife moves it.
Questions and stories from the family get a loving answer in the next letter. Nobody gets left on read.
Every letter, portrait and reply is saved, so a hardcover keepsake will be ready when it launches.
No subscription. Start any week. Includes you two plus two loved ones.
A cozy monthly letter with the newest portrait.
A letter on every weekly birthday.
A tiny fun fact every morning plus the big weekly letter.
Pregnancy doesn't always go to plan. If you ever need to stop, one tap quietly pauses every letter to everyone. No questions and no follow-up emails, ever.
No. Letters share general, fun development facts. Anything about your health is a question for your doctor or midwife.
The week you sign up. We pick up at whatever week you're in and the price is the same.
Update it anytime and every letter adjusts.
Yes. Add grandparents, aunts and uncles or cousins whenever you like, $5 each after the first two.
Yes. Choose Custom, describe the look you have in mind and we'll design a portrait set just for your baby for $40.
Absolutely. It's a sweet baby shower gift. Send a gift card and the parents fill in the details when they're ready.
Everyone gets a final "any day now" letter, and every letter, portrait and reply stays saved for the keepsake book we're working on.
The sweetest baby shower gift, too.